Financier Homeowner

Homeowner

Complete mortgage loan automation with digital lending software

Boost revenue, deepen customer engagement and provide better outcomes for customers with Financier Homeowner

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Homeowner

Digital secured homeowner lending that scales with your customers

Streamline operations with intelligent automation that keeps your team compliant, reduces risk, and delivers a transparent, engaging experience for every borrower.

Ready to launch. Built for compliance. Designed for growth.

With Financier Homeowner, you can customise loan structures and manage an extensive range of lending products—all from one intuitive, configurable platform. From 1st & 2nd charge mortgages to later life lending, equity release, remortgage, Right to Buy, Buy-to-Let, commercial and green finance, bridging, and development loans—we’ve got you covered.

Why choose Financier Homeowner?

  • Accelerate time-to-market with rapid product configuration
  • Automated to redefine customer journeys for a seamless experience
  • Facilitate communication with partners and unlock new value with secure, embedded APIs via Financier Connect
  • Integrate effortlessly with third-party origination platforms

Powerful features at your fingertips 

Easily manage and add flexible loan products rapidly through configuration with functionality including:

  • Interest bearing daily balance
  • Flexible terms
  • Lending, broker and affiliate management
  • Competitive rates and fees
  • Branded communication channels
  • Dashboard and KPI reporting

 

Boost Revenue Opportunities

Enhanced time to market with flexible product options deployed to attract and retain customers

Customer Engagement

Align business processes with best practice and Consumer Duty to provide better outcomes

Improved Customer Experience

Redefine customer journeys for competitive advantage to simplify and deliver integrated customer experience

Flexibility Built In

Manage and add flexible loan products at speed through Financier’s powerful configuration

Risk Management

Insights and active alerts driven via Financier Flow to enable early intervention to minimise risk

Streamline Workflows

Assisting seamless operation through multiple workflows, triggers and events to support your business

What Our Clients Say

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The new integration between Welcom Digital’s Financier LMS to Provenir’s AI-powered fraud and credit risk decisioning solution is a key part of our investment in digital finance options tailored to our customers' individual needs and I can’t thank the Welcom & Provenir teams enough for their support throughout.

Stuart Daniels, Chief Credit Officer, FGH (Freemans Grattan Holdings)

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What Our Clients Say

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Thanks to all at Welcom for helping us to get over the line and deliver. Great team effort all round. 

Frasers Group Financial Services

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What Our Clients Say

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We particularly like their partnership concept in systems development.

Don Fishing

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What Our Clients Say

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Welcom Digital worked to understand and capture our requirements and then produced a system specification that adopted standard build options where possible and introduced custom built functionality where required.

CITB

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Our Insights

In the press

First-time buyers pessimistic about securing a property

New research from the Building Societies Association (BSA) shows that many aspiring first-time buyers could be closer to owning their own home than they think, but too many are ruling themselves out before exploring what is possible.

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Blog

Consumer Duty: Turning Regulatory Expectation into Commercial Advantage in Secured Lending

The FCA signaled its continued focus on Consumer Duty (the Duty) with the launch of its 2025/2026 workplan to prioritise embedding the Duty to ensure better consumer outcomes.

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In the press

Credit card spending rose by 2.6% between October and November

Analysis of credit card data for November 2025 by global analytics software leader FICO has found that spending, balances and payments followed seasonal trends in the run-up to Christmas. However, while spending rose as expected during November, it was lower year-on-year, signalling continued pressure on household finances.

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In the press

AperiData and Welcom Digital

AperiData and Welcom Digital are delighted to announce a strategic partnership to power smarter digital lending & collections.

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In the press

Second charge mortgage new business volumes grew by 27% in November 2025

Commenting on the latest new business figures for the second charge mortgage market, Fiona Hoyle, Director of Consumer & Mortgage Finance and Inclusion at the Finance & Leasing Association (FLA), said

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In the press

Affordability gap locks out 1.5m potential homeowners

The gap between what aspiring homeowners can realistically afford and the actual cost of purchasing a home has widened significantly in recent years, according to the latest research by the Home Builders Federation (HBF). As a result, despite strong demand for housing, millions are unable to turn that demand into a purchase, with young people and first-time buyers worst affected.

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Welcom Digital Limited

The Exchange

Station Parade

Harrogate

HG1 1TS

T 0845 456 5859

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Call us on 0845 456 5859